I was tasked with refreshing the visual identity of Museums Victoria - to align all venues and programs under a single, simple system. This was achieved by evolving the iconic MV mark into a form that can change depending on the context in which it appears. The new identity has been implemented across signage, marketing, digital and printed collateral.

Museums Victoria

 I was tasked with refreshing the visual identity of Museums Victoria - to align all venues and programs under a single, simple system. This was achieved by evolving the iconic MV mark into a form that can change depending on the context in which it appears. The new identity has been implemented across signage, marketing, digital and printed collateral.

I was tasked with refreshing the visual identity of Museums Victoria - to align all venues and programs under a single, simple system. This was achieved by evolving the iconic MV mark into a form that can change depending on the context in which it appears. The new identity has been implemented across signage, marketing, digital and printed collateral.

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